There can be hardly any doubt that mobile apps have been exposed to most cutting-edge technologies. Many of the future-ready innovations are still appreciated by the larger audience thanks to mobile apps.
In many countries like India, new technologies have played an elementary role in revolutionizing the app universe. For example, a professional mobile app development company in India can build an intelligent mobile chatbot to help a company provide instant and proactive customer support.
For several years now, these tech innovations are shaping mobile app development. So let us have a look at these tech trends shaping the present and future of mobile app projects.
Cloud-Powered Internet of Things (IoT) Apps
The connected reality of smart devices represents the most indomitable reality of our time. As a result, cloud support plays a crucial role in the growth and popularity of IoT apps. In more ways than one, cloud-powered mobile app control is still the driving force behind smart automation in homes, workplaces, and vehicles.
With the explosive growth of connected IoT gadgets and cloud-powered mobile apps, these two separate technology facets are likely to come close and together. They would become the most formidable force to transform mobile apps. The ability to connect multiple devices in real-time and reduce data redundancy are two key advantages that cloud support brings to the connected reality of gadgets.
Building Apps for Foldables
Finally, foldable smartphones are a reality, and several brands now came up with their versions of foldable phones. As soon as Samsung launched its foldable smartphone with OLED display for Android, it became obvious to offer special support for such display. In 2018, Google finally came with its official support for Android foldable phones by launching a new API called screen continuity API.
On the other hand, for its new foldable device called Galaxy Fold, many Android apps have been optimized. Almost all leading Android apps, including Twitter, Facebook, Microsoft Office, Amazon Prime Video, and several others, have been tweaked to accommodate the foldable screen. In the time to come, more apps will be optimized and enhanced foldable smartphones than ever before.
Artificial Intelligence (AI) for App Development
Artificial Intelligence (AI) has emerged as a critical technology transforming app interactions. All the different purposes for which apps are used, such as customer support, e-commerce, business management, games, chat messaging, entertainment, online learning and different purposes, find AI-powered intelligent interactions critical ingredients for shaping sophisticated mobile apps.
Already AI is being used to empower apps with the capability of predictive analytics. AI and its subset technology, Machine Learning (ML), are playing a crucial role in delivering a highly personalized app user experience based on the user inputs, user interactions, and user behavior. The influence of AI and ML technologies is likely to continue making a great impact on the user experience of mobile apps.
Hyperlocal Marketing with Beacon Technology
Mobile app marketing is increasingly getting hyperlocal to the advantage of businesses that try to use their apps to reach out to local customers in different locations. In addition, beacons, a Bluetooth technology that can send location-aware notifications to customers when they pass nearby the store, can significantly influence luring customers to store and push business conversion.
As retail businesses increasingly rely on location technologies to connect customers and push customer engagement and business conversion, Beacons are likely to stay at the very center of hyperlocal digital marketing.
Immersive Experience through AR and VR
AR and VR technologies both represent an immersive technology that continues to transform the mobile user experience in various ways. These immersive technologies no longer remain limited to gaming and entertainment. Virtual Reality (VR) now offers an immersive experience for skill training, eLearning, and an immersive retail shopping experience.
Augmented Reality (AR) technology particularly made great inroads into mobile apps and already changed how the audience makes interactions and gets things done. For example, AR into the retail apps can help shoppers with a multilayered experience by blurring the gap between physical and digital reality. AR and VR technologies will continue to push immersive user experience into all kinds of apps across niches in the years to come.
5G Network
5G or 5th Generation Wireless Technology is already here with the promise of never-before data speed ranging from 10 Gbps to 100Gbps. The network technology that is likely to ensure a hundred times faster Internet is likely to transform app user experience worldwide.
The emergence of the 5G network is likely to transform the mobile app user experience with a burst of immersive visual technologies ranging from HD video streaming content, 360-degree audiovisual streaming media, virtual reality content, etc. In addition, industries opting for mobile apps will do more with fewer resources, thanks to the 5G network.
Conclusion
All the app marketplaces boast of a combined volume of nearly 7 million apps now, and this exponential growth of apps is likely to reach further overwhelming proportions in the years to come. Moreover, the emergence of the new 5G network and cloud-powered automation will only create a bigger push for the app markets.
But for mobile apps to stand apart from the competition, it is vital to stay in complete sync with the latest trends and trending technologies. It would be imperative for the app projects to utilize mobile hardware capacity to the maximum and widen the scope of incorporating new features through APIs made to incorporate these technologies in the years to come.
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